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CAYAS is a digitally native beauty brand for today’s traveler. We're a skin, hair, and body care line that travels well, uses less water, is packaged in true eco-packaging, and addresses climate issues on-the-go.
We're on a mission to revolutionize how you travel with personal care products. What started out as searching for a better way to travel with my skincare turned into finding and filling a void in the 116 B skincare industry all while tapping into the 53 B Airbnb industry.
CAYAS has alleviated the consumer's on-the-go skincare problems by truncating our skincare bottles down to eco-fibre, single-use, tear-open towelettes. This minimizes liquid quantities, space, and spillage opportunities. This line of skincare will coexists with a complete line of TSA size-approved hair and body products; available direct to consumer via our website as well as wholesale to niche boutique hotels and Airbnb Plus hosts.
Our target is the mid 20's to late 30's millennial. They travel often and value experiences. They spend more time staying in apart-hotels, airbnbs, and one-off boutique hotels over traditional hotels. They’re smart, they’re savvy, they're well versed in indie brands, and they know quality.
Not only are we targeting them as a consumer but are also targeting the boutique hotels and fitness studios they frequent.
Raising on a convertible note.